Joseph Walker Posts

It's taken a while for the SMB technology channel to warm up to cloud computing—and many SMB IT consultants still snub the cloud whenever possible. To be fair, the cloud hasn't been especially kind to the SMB channel either. Besides displacing jobs and lucrative contracts, many cloud vendors have been slow to embrace the channel. The thinking goes, Who wants to share a slice of revenue when you can market directly to the client and keep the entire pie? But all of that is starting to change.While ...

You would have to be living in a cave for the last few months to not have heard of Office 365, Google Apps, or Salesforce.com by now. All three of them are major Software-as-a-Service (SaaS) brands with attractive partner programs, but if SMBs really do set off on a march to the cloud, then most SMB IT shops will have to find additional SaaS partner opportunities to achieve sustainable revenue levels.Over the past six months, I've done a substantial amount of research into SaaS partner programs. ...